Corazonada
Apparel store
AGENCY
Amateur
ROLE
Art Direction
Corazonada is an apparel store based at Güemes, the coolest neighbourhood in the city of Córdoba, Argentina. This project is headed by Sergio Barrionuevo a «politically incorrect» fashion curator with a huge passion for diversity, individuality and freedom of expression.
They have developed a simple and versatile all-type logo, along with a neutral typeface that blends with any photographers vision for brand campaigns and it fits perfectly to different types of applications.
Project developed in co-creation with Fernanda Scarafía and Maia Bunge.
⟶ Santyago Chichoni & Ezequiel Exstein.
Amateurs studio did a simple but yet efective branding with a custom typeface.
Amateur
José Bessega and Ivo Pallucchini are the brains behind this dupla-multidisciplinary studio. They truly understand what design is and use it as a tool to generate bold and vibrant solutions for brands, projects and people.
In Amateur have developed a simple yet versatile branding with a neutral typeface that works perfectly fine for photography and brand campaigns and also it fits with different supports.